“Happy Dong-myung, Let’s Go to the Forest!”
BNP Paribas Cardif Life Insurance, the Korean subsidiary of BNP Paribas Cardif, the insurance arm of BNP Paribas, today organised the forest exploration programme – “Happy Dong-myung, Let’s Go to the Forest”, which took a group of children from the Dong-myung Child Welfare Centre to the Seoul Forest in Seongdong-gu, so as to nurture their love and sense of responsibility towards the nature.
The “Happy Dong-myung, Let’s Go to the Forest” programme is part of BNP Paribas Cardif Life Insurance’s long-term corporate social responsibility project, “Happy Forest for Sharing”, which was launched in 2011 in collaboration with the environmental NGO “Forest for Life” and the Dong-myung Child Welfare Centre.
A total of 25 children aged 8 to 13 participated in the “Happy Dong-myung, Let’s Go to the Forest” and spent a day in the Seoul Forest with the staff volunteers from BNP Paribas Cardif Life Insurance.
Jean-Christophe Darbes, CEO of BNP Paribas Cardif Life Insurance, said, “The ‘Happy Forest for Sharing’ programme can help children from less privileged background to understand the importance of nature conservation and develop a responsible attitude towards the society. We will continue to carry out meaningful corporate social responsibility activities that not only contribute to the environment but also support the children in need.”
As a leading insurer in the market with strong focus on corporate social responsibility, BNP Paribas Cardif is committed to providing responsible products and services, encouraging diversity in the company, putting in place an internal environmental policy, and supporting the economic and financial education.
About BNP Paribas Cardif
BNP Paribas Cardif (www.bnpparibascardif.com) integrates the life and property & casualty insurance subsidiaries of BNP Paribas. It develops savings and protection products and services which are distributed via a wide range of channels. Present in 37 countries with a diversified geographic footprint, BNP Paribas Cardif has strong positions in Europe, Latin America and Asia.
In 2012, it had gross written premiums of 24.3 billion euros, with 56% of gross written premiums generated outside France. BNP Paribas Cardif counts nearly 10,000 employees1, of whom 68% work outside France.
With a strong commitment to exemplary Corporate Social Responsibility, BNP Paribas Cardif develops responsible products and services, supports diversity within the company, deploys an internal environmental policy and supports economic and financial education.
BNP Paribas Cardif is marking 40 years of operations in 2013.
About BNP Paribas Cardif Life Insurance
BNP Paribas Cardif Life Insurance (www.cardif.co.kr) is the Korean subsidiary of BNP Paribas Cardif. It was established as a joint venture between BNP Paribas Cardif and Shinhan Bank in October 2002.
Based on its bancassurance-specialized products and a unique partnership model, BNP Paribas Cardif Life Insurance offers its insurance products through about 2,795 branches of its 14 partners. It surpassed the break-even point 3 years after the establishment, and the amount of total assets stands at KRW 3.28 trillion as of December 2012.
Contact: Hae Yeun PARK
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